Background Music for Bars & Pubs.

Music for shots, for shorts, for shaken and stirred, for lingering longer and ordering something stronger.

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What’s a great pub customer experience?

Something customers tell friends about. Like a pub quiz played entirely through your phone and based on identifying songs you hear as you drink and chat with friends. It elevates a brand to distinction, with the atmosphere of all sites harmonising in unison. Ultimately it improves your bottom line.


But that’s where we can help. Music isn’t all we know, but it’s in our soul, and when blended with tech and our knowledge of behavioural science we create branded pub and bar solutions and experiences that sync perfectly in tune with your business objectives.

Behavioural Science in action, at the bar

Did you know that wine served and poured from a heavier bottle is perceived as having a more intense smell and as being of higher quality? While playing classical music can lead to higher spending than both no music and pop music and slow music encourages people to take their time - a useful tactic for when you want to increase drinking dwell-time and spend.




  • brand distinctiveness
  • cover control
  • responsive atmospherics
  • repeat custom
  • brand consistency
  • top of mind
  • driving spend
  • increased dwell time
  • throughput control

Tell me more, tell me more - What does a great pub experience look like?

Taking something that can be seen as a commodity and turning it into a major driving factor to your pub or bar business’s bottom line. It’s getting music and atmosphere on your team and in all your pubs and bars.

Imagine an atmosphere that’s built to run itself, optimising the music and lighting to make sure the experience is always at it’s best and keeps the tills ringing. Couple that with incredible music mixes that are integrated seamlessly with your atmosphere and we’re suddenly talking about the bar of the future which we’re already building.

We call it music+.

Bars sound better with Startle brochure
Free download
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Can control all of our venues from my smartphone

Startle's music+ service is exceptional. Their playlists are fantastic and I can control all of our venues from my smartphone. The service is backed up by Startle's Relentless Support™ team who are always on hand to answer any question or fix any issue immediately.

Will Barrett

Technical Manager

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Technical Manager

Works really well

We have been enjoying the Startle background music system across our estate for two years now. We find the system technically robust, the content great and the user interface works really well for our managers.

Chris Tulloch

Managing Director

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Managing Director

Takes all the pain away

I have been waiting for a music and signage service like this for years. Current music but in-keeping with the Lloyds brand, I feel like it is driving repeat business as the customers are actually enjoying the music. Signage is fabulous and takes all the pain away.

Anthony Thomas

General Manager

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General Manager

Customers believed we had an actual DJ!

Startle has been great for our pub. The biggest difference is with Ultimate DJ. It has been an invaluable tool in shaping our later night offerings. Customers believed we had an actual DJ! We have seen an increase in revenue on Saturdays too since introducing cabaret and Ultimate DJ. It has been nothing short of amazing and I'm very happy to have it on site.

Alan Stuart

Manager, City Of Quebec

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Manager, City Of Quebec

Brands that sound better with Startle

Heard enough?

Get in touch to start playing your pub customers the kind of background music that creates hair-tingling moments.

Request a quote
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