What’s a great retail customer experience?
Something customers tell friends about. Like their favourite song coming on as they try on some new jeans in the changing rooms. It elevates a brand to distinction, with the atmosphere of all sites harmonising in unison. Ultimately it improves your bottom line.
CREATING A GREAT IN-STORE EXPERIENCE ISN’T SO EASY.
But that’s where we can help. Music isn’t all we know, but it’s in our soul, and when blended with tech and our knowledge of behavioural science we create branded retail store solutions and experiences that sync perfectly in tune with your business objectives.
Behavioural Science in action, in-store
Scarcity, the tendency of things to become more appealing when they are in limited numbers, is often seen in evidence within Retail. From limited edition trainers, launched in partnership with a pop star (Cardi B and Reebok, or Led Zeppelin and Vans, for example), to temporary menu items from McDonald’s. Such items can drive demand, heighten media coverage, and ultimately drive more people to stores.
- brand distinctiveness
- cover control
- responsive atmospherics
- repeat custom
- brand consistency
- top of mind
- driving spend
- increased dwell time
- throughput control
Tell me more, tell me more - What does a great retail store experience look like?
It couldn’t have been easier
From the initial call through to our first playlist, Startle were quick and easy to deal with. We had to move quickly across 40 UK and USA sites and had devices in stores within the week ready for self-install. Followed by amazing support and a perfectly curated playlist, it couldn’t have been easier.
Exceeded our expectations
Startle went beyond our requests for a good music and signage solution and presented a bespoke, forward-thinking technology strategy. Coupled with their commitment to excellent service, they really stood out amongst other providers and have exceeded our expectations so far.