He’s also a foot tapper, a head bobber and, very occasionally, a gifted air guitarist. He’s a person, called James, and he does the job that most places leave to the robots.
There are no medals for nice music and wishful thinking, just a fair bit of risk. Leave that to others. Instead, let’s focus on the science behind good vibrations that curate atmospheres with real intention.
There are many areas that behavioural science can be applied commercially, with music and atmosphere being some of the least exploited.
Startle are at the forefront in this area.
Consultant and author of the choice factory
Curating perfectly branded atmospheres is hard, scaling it consistently across an estate is, well, harder. Our tech makes good vibrations across your estate feel easy like Su- oh, you get it.
We ain't gonna do you wrong while you're gone. In fact, our support team are pretty relentless. So much so, the name kind of stuck... Our Relentless Support™ crew are even relentless 24/7/365, sing it Aretha.
Your in-store music can influence customer fundamentals such as dwell and purchase behaviour. Let’s hit the right notes.
Music can influence dwell-time, throughput and even how food tastes. Getting it right is key.
Experts believe that cafes of the future will rely of technology to curate pitch-perfect experiences. Get ahead of the curve.
Quality of the overall experience is one of the most important success factor for bars. Make sure you deliver.