atis + Startle.

Powerful food needs a powerful soundtrack.

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About atis.

atis are a health food restaurant brand, serving up what they call ‘powerful food’ - food that tastes good, and does good - for the body, the soul and the planet. Their salads and seasonal bowls are served up in their iconic, locally designed stores in London.

The backstory.

Every single part of atis’ brand is carefully curated and intentional, so their music has to be too. They needed a soundtrack which was on-brand and fitted their aesthetic, but was also functional to help them achieve their operational goals. 

All of their stores are in bustling London locations, so their staff are busy crafting the meals for customers. They needed an audio branding solution which would take the pressure off, allow flexibility (just like with their menu), and let the on-site atis team focus on what matters most - serving up goodness. 

atis logo+Startle logo

The Startle solution.

Working with atis has been a dream. They are a company founded with the power of brand at their core, and are focused on thoughtful food put together by people who care. That’s why our managed music service was perfect for them.

Our music team built a relationship with atis to really understand their brand and goals, and carefully hand-picked playlists and a schedule to best suit them.

No fads, no jargon, just background music that works as hard as you. atis understands the importance of branded spaces, and we were happy to help amplify theirs.

Our music team built a relationship with atis to really understand their brand and goals, and carefully hand-picked playlists and a schedule to best suit them.
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The sound.

The music at atis centres around high-energy house subgenres, characterised by soulful samples, driving drums, and active basslines. This fresh, vibrant sound reflects the dynamic spirit of the atis brand, complementing its contemporary, clean, and active identity.

The upbeat tempo of the playlists enhances the brand's buoyant atmosphere and helps establish the atis locations as destinations known not just for their offerings, but for their distinctive sound.

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Vibe

Uplifting, Vibrant, Refined

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Average tempo

124 BPM

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Genres

Disco House, Jackin’ House, Lo-Fi House

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Example artists

Crowd Control, Tour-Maubourg, Pierre Moritz, Cody Currie, Retromigration, Olivier Verhaeghe, Never Dull

atis, amplified.

atis have told us they’re loving the music in their stores. The soundtracks their customers hear are now a part of their brand building, and we’re thrilled to play a part in them creating memorable experiences.

We look forward to seeing where this relationship takes us as their brand continues to grow and develop.

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Heard enough?

Get in touch to find out how our strategic audio visual solutions can make your brand unforgettable.

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