News, views & client stories
Music
August 7, 2023
How Music Can Keep You Young
We all know that music can have an impact on our mood and decision making. But did you know it can keep our brains ticking along?
August 1, 2023
How Music Can Influence Our Purchasing
Music is extremely powerful in evoking emotion and influencing our behaviour, whether we’re aware of it or not.
July 24, 2023
Famous Music Copyright Issues
There's been a lot of famous music copyright cases over the years. How many do you recognise, and who won?
May 15, 2023
Self-proclaiming songs - are they what they claim to be?
Are these iconic tunes fit for purpose?
March 31, 2023
The Perfect Pub Experience
How can Startle help make your pub experience even better?
March 27, 2023
The Neuroscience Of 'Nice' Music
What's going on in our brains when we hear our favourite tunes?
February 13, 2023
What are the best songs for the break-up process?
Break-ups are always hard, and you’ll go through the stages of grief. But what are some of the best anthems to get you through?
February 8, 2023
How music is being used to tackle unwanted behaviour
We all know that music has the power to improve our mood, connect with others, and make us bust a move. But how can it be used to tackle unwanted behaviour?
January 30, 2023
Love is in the… music? - How background music effects florists
With Valentine’s Day approaching, florists around the country will be facing one of the busiest times of their year. But how can background music help boost their sales?
December 30, 2022
Our Music Predictions for 2023
2022 was a huge year for music. What do we think is to come in 2023?
December 2, 2022
Our Favourite John Lewis Christmas Advert Songs
Every year, the British public wait patiently to see what the biggest brands have come up with for their annual Christmas adverts.