News, views & client stories

Music

How Music Can Keep You Young

August 7, 2023

How Music Can Keep You Young

We all know that music can have an impact on our mood and decision making. But did you know it can keep our brains ticking along?

How Music Can Influence Our Purchasing

August 1, 2023

How Music Can Influence Our Purchasing

Music is extremely powerful in evoking emotion and influencing our behaviour, whether we’re aware of it or not.

Famous Music Copyright Issues

July 24, 2023

Famous Music Copyright Issues

There's been a lot of famous music copyright cases over the years. How many do you recognise, and who won?

When the unexpected works - playlist curation

June 14, 2023

When the unexpected works - playlist curation

It's not always the songs you'd think.

Self-proclaiming songs - are they what they claim to be?

May 15, 2023

Self-proclaiming songs - are they what they claim to be?

Are these iconic tunes fit for purpose?

The Perfect Pub Experience

March 31, 2023

The Perfect Pub Experience

How can Startle help make your pub experience even better?

The Neuroscience Of 'Nice' Music

March 27, 2023

The Neuroscience Of 'Nice' Music

What's going on in our brains when we hear our favourite tunes?

What are the best songs for the break-up process?

February 13, 2023

What are the best songs for the break-up process?

Break-ups are always hard, and you’ll go through the stages of grief. But what are some of the best anthems to get you through?

How music is being used to tackle unwanted behaviour

February 8, 2023

How music is being used to tackle unwanted behaviour

We all know that music has the power to improve our mood, connect with others, and make us bust a move. But how can it be used to tackle unwanted behaviour?

Love is in the… music? - How background music effects florists

January 30, 2023

Love is in the… music? - How background music effects florists

With Valentine’s Day approaching, florists around the country will be facing one of the busiest times of their year. But how can background music help boost their sales?

Our Music Predictions for 2023

December 30, 2022

Our Music Predictions for 2023

2022 was a huge year for music. What do we think is to come in 2023?

Our Favourite John Lewis Christmas Advert Songs

December 2, 2022

Our Favourite John Lewis Christmas Advert Songs

Every year, the British public wait patiently to see what the biggest brands have come up with for their annual Christmas adverts.