Background music for cafés & coffee shops.

Music for coffee, for tea, for takeaways and talking tables, for refills and rushes, for cakes with jammin.

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What’s a great café experience?

Something customers tell their friends about. Like the perfect soundtrack welcoming them in for a hot drink, carefully curated design elements that complement each other, and above-and-beyond service that makes them leave with a smile. It elevates a brand to distinction, with the atmosphere of all its coffee shops harmonising in unison. Ultimately it improves your bottom line.

Creating a standout coffee shop experience isn’t so easy.

But that’s where we can help. Music isn’t all we know, but it’s in our soul, and when blended with tech and our knowledge of behavioural science we create branded coffee shop solutions and experiences that sync perfectly in tune with your business objectives.

With our music for cafes, we’re lucky to work with some of the biggest and best brands in the world, from high-street chains to high-end hideouts to eclectic independents. Whether you’re looking to influence dwell-time, increase customer spend or boost employee productivity, our team has the expertise to drive your objectives and make your cafés sing.

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Cafés and coffee shops that sound better with Startle

Want to learn more? Download our free Café Experience brochure now.

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Behavioural Science in action, in the café.

Priming, which occurs at a very subconscious level, is how our behaviour can be tweaked by subtle exposure to words, smells, sounds and sights that we are not consciously aware of. And there are probably few other industries where all the senses play such a part in creating a great customer experience, making sales with the smell, sight and taste of fresh coffee and food.




  • brand distinctiveness
  • cover control
  • responsive atmospherics
  • repeat custom
  • brand consistency
  • top of mind
  • driving spend
  • increased dwell time
  • throughput control

Tell me more, tell me more - What does a great cafe experience look like?

Taking something that can be seen as a commodity and turning it into a major driving factor to your bottom line. It’s getting music and atmosphere on your team and in all your cafés.

Imagine a busy coffee shop where the atmosphere is monitored automatically, measuring noise levels and magically adjusting music, displays and lighting responsively, whilst the staff are free to keep doing what they do best. Plate up and pump up the volume.

We call it music+.

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Cafes Sound Better With Startle brochure

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Tailored music for coffee shops.

Our music services give you everything you need to propel your atmosphere to perfection. Professionally curated playlists designed for a variety of café environments. An easy-to-use drag and drop scheduler that can be tailored to your opening hours. Flexible permissions that allow you to determine who can control what. Multisite reporting to ensure you’re on top of what’s happening at each and every location. Whatever your requirements, we’ll give you the tools you need to design and scale your perfect atmosphere with our background music for cafes.

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Dynamic digital signage.

Digital signage provides an impactful way to communicate with customers and showcase what’s on offer. Capture attention when your customers are in the frame of mind to spend, and integrate with background music to create a slick audio-visual experience. Whether you have 5 screens or 5,000, our digital signage system supports easy scheduling and management of static or video content, allowing you to tailor your displays to work perfectly for every time and day of the week.

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Atmosphere monitoring.

With Startle's first-of-its-kind atmosphere monitoring tool, you can gain invaluable insight into how the environment of your coffee shops changes over time. And more importantly, how this impacts areas like sales, footfall and other customer behaviours. By bringing data on your locations’ busyness, energy, temperature and local weather together in one place, you can get a better view than ever of how they measure up - whether comparing by time, daypart, or site to site.

More about atmosphere monitoring
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Nailed it from the get-go

Finding our brand sound has been an exciting and interesting journey, and the help that we've had from the guys at Startle has been super valuable. We have to hand it to them, they nailed it from the get-go and we've been happily bopping away to these playlists ever since!

Hattie Shaw

Marketing Manager

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Marketing Manager

Exactly what we were looking for

Startle’s music solution was exactly what we were looking for. Their team worked collaboratively with Santander to create the interactive Jukebox. Our customers like the music and the way they can select the tracks using a touchscreen. The music adds to the buzz of the Work Café.

Tracy Doughty

Project Manager

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Project Manager

Heard enough?

Get in touch to start playing your café customers the kind of background music that creates hair-tingling moments.

Request a quote
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