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New to Startle: Audio Messaging for Business

New to Startle: Audio Messaging for Business

Written by
James Picken
Published

September 15, 2016

Category
Music

Startle has now launched its newest feature of Startle Music, Audio Messaging.

What can Audio Messaging do?

This exciting new functionality allows businesses to broadcast messages, adverts and promotions across their venues in a simple, managed way.

Venue managers or workers in the head office can now upload audio files of their choice to their background music control panel and schedule these to play amongst their playlists at selected locations throughout the day. Ideal for announcements such as special offers, closing time reminders and company news, Audio Messaging allows businesses to share information with their customers with minimal effort or disruption. Once the messages are uploaded the user will also be able to set their desired times and intervals, which offers vast flexibility for the business.

How else can it help?

In addition to the benefits of communication to customers Audio Messaging could create a new revenue stream for businesses, as messaging slots can even be set with a chargeable fee to in-store suppliers, allowing them advertising opportunities at the point of purchase.

Audio Messaging provides exciting new opportunities for Startle Music customers, and is a perfect addition to the existing functionalities that our platform offers.

In a nutshell, Startle’s Audio Messaging provides:

- Quick and easy management via existing music control panel

- Complete in-venue communication to customers and staff

- Opportunities for new revenue streams

- Total freedom and choice of audio content

- Flexible scheduling, working simultaneously with background music

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Ready to create standout customer experiences? Get in touch to find out how we can use music and tech to help you achieve your goals.

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New to Startle: Audio Messaging for Business

James Picken

With an MA in Music, an MA in Music Psychology, and a Mini MBA in Brand Management… James is one of our Startle geniuses. As Creative Director, it’s his job to produce and execute our music output, making sure everything is sounding, feeling and performing just right for our customers. When he’s not on the clock, James loves to walk the dog, read, lift weights, even dabbling in some music production, and he’s known in the office for his love of Mariah Carey.

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