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How is inflation impacting retail?

How is inflation impacting retail?

Written by
Abbie Dawson
Published

May 19, 2022

Category
Latest research

As UK inflation hits a 40 year high of 9%, it’s not too surprising to see headlines on the cost of living crisis starting to impact consumer spend.

That said, a recent piece of research by Barclaycard, whilst having evidence of a slow down in some quarters, still found some positive trends.

Shopping at supermarkets and food and drink specialist stores grew 15.9% and 76% respectively, compared to the same period three years ago.1

Also, fashion and clothing saw a 12.6% uplift, higher than last month’s 10.1%, while department stores returned to growth at 1.3% after seven months of decline, and pharmacy, health, and beauty stores also saw an improvement of 20.2% from 18.8% last month.1

And there are other positive signs of growth around if you look about. UK-based DIY retailer Screwfix has announced plans to open 80 stores across the UK and Ireland by the end of January next year, taking their store portfolio to 870, with the retailer due to open its 800th store next month.2

MUSIC FOR BROWSING, FOR BUYING, FOR SALES AND SPLURGES, FOR BAGS AND BASKETS AND BUY BUY MISS AMERICAN PIE.

Now more than ever, it’s of great importance to give those customers who do come through the door with their hard-earned pounds a great service and experience. So what is a great customer experience? For us at Startle, it is something customers tell friends about. It elevates a brand to distinction, with all sites harmonising in unison. Ultimately it improves your bottom line.

What do we mean exactly? For your own brand and business, picture interactive screens that empower customers to creatively engage with products and capture imaginations, whilst your atmosphere responsively adapts throughout the day based on your business needs minute to minute. Increase dwell, drive spend, nudge repeat custom…

It’s all possible with Startle.

Why not download for free (and with very little effort) our retail brochure?

References:

1Retail Sector; ‘Cost of living crisis begins to hamper consumer spending’. 12th May 2022. https://www.retailsector.co.uk/628669-cost-of-living-crisis-begins-to-hamper-consumer-spending/

2Retail Insight Network; ‘Screwfix to open 80 stores in UK and Ireland by end of January’. 16th May 2022. https://www.retail-insight-network.com/news/screwfix-uk-ireland-stores/

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How is inflation impacting retail?

Abbie Dawson

With a degree in Marketing and a Marketing Week Mini MBA in Marketing, Abbie has always had a goal of working with a brand with music in its DNA. Enter: Startle. She is in charge of our marketing activity, making sure to spread the word of Startle to as many brands as possible. When Abbie’s not working, you'll find her vinyl shopping to add to her collection or in the gym picking up heavy things or making enemies with a punching bag.

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