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Mind The Gap: New Industry Reports on Retail & Hospitality Post Lockdown

Written by

Abbie Dawson

Published

December 9, 2020

Across the summer, we carried out extensive research into understanding customer behaviour and the perceived gaps in experience and atmosphere in the retail and hospitality sectors, post lockdown 1.

Mind The Gap

Coronavirus hasn’t only demanded that spaces be super safe for visitors but has heightened the need for meaningful retail and hospitality experiences. We now live in the experience economy - and that’s only been made clearer during the pandemic.

One of the biggest challenges for businesses now will be to deliver the great experience customers expect, so that they keep coming back now the skies have opened, nights are longer, and the financial stimulus has passed. We’ve yet to understand the impact lockdown 2 will have on customer attitude but what we do know is that providing experiences people want to leave the house for is key.

This paper provides the insight you need to keep hitting the high notes of customer experience using simple, actionable tactics. We draw on our own learnings and independent research alongside insight from a brilliant ensemble of partners and experts to show that it is still possible to create great customer experiences in retail and hospitality, even in a time of enormous challenge.

Mind The Gap front cover

What are you waiting for?

Retail

Hospitality

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Abbie Dawson

After spending years executing marketing activity for everything from water bottles to mortgages, Abbie was ready to take a step closer to her goal of working with a brand with music in its DNA. Enter: Startle. With a bachelors degree in Marketing and a Marketing Week Mini MBA in Marketing, she is in charge of our marketing activity, making sure to spread the word of Startle to as many brands as possible. When Abbie’s not working, you'll find her vinyl shopping to add to her collection or in the gym picking up heavy things or making enemies with a punching bag.

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Like what you hear?

Ready to amplify your brand? Get in touch to find out how we can use music and tech to help you achieve your goals.

Request information

Explore our audio branding services.

Elevate your brand with strategic music solutions, designed to build an impactful audio experience.

Discover more

Explore our visual branding services.

Elevate your brand with strategic visual solutions, from digital signage to branded TV, designed to build an impactful experience.

Discover more

Your support, your way.

Proactive account management, free player replacements, end-to-end support… our Relentless Support™ team are just that - relentless.

Discover more

Ready to amplify your retail brand?

Find out more about how we can use music and tech to help you achieve your goals.

Discover more

Ready to amplify your hospitality brand?

Find out more about how we can use music and tech to help you achieve your goals.

Discover more

More to explore.

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